Tracy, one of the orthodontic consultants at Straight Wire, talking to a client. Tracy, one of the orthodontic consultants at Straight Wire, talking to a client.

BECOME A "YES" PRACTICE

More Patients. Enhanced New Patient Experience. Dynamite Treatment Coordinators.

What We Do
The orthodontic consultants you’ve been looking for.
Tracy and Scott who are orthodontic consultants at Straight Consulting

Orthodontic Consultants Who Get YOU

When we think of Straight Consulting, the following phrases come to mind: Straight Talk, Straight Forward, Straight Growth. Our company was built by actual orthodontic team members. We’re not a consulting company trying to play in ortho. As a current RDA, our founder Tracy Martin is still a Treatment Coordinator in her spare time. Keeping in touch with what patients are asking for in orthodontic consultations today is a huge part of what we do!

DON’T TAKE OUR WORD FOR IT.
HEAR FROM SOME OF OUR FRIENDS!
Dr. Jared Frisco who is a client at Straight Consulting
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“I am a huge fan of Straight Consulting! Implementing their ideas has elevated the new patient experience in our office and has led to tremendous practice growth. Our relationships with our patients, their families, referring docs, and the community have all improved. We have seen off-the-chart conversion rates and increased doctor referrals, thanks to Tracy.”

Jared Corbridge, DDS, MS
Frisco, TX

Dr. Nicole Wax who is a client at Straight Consulting

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Tracy gets it! She can assess challenges and obstacles in your practice and quickly come up with solutions so that more patients say ‘yes’ to treatment. She is excellent at getting the TCs on board to do what is needed to get the results that are desired!!”

Nicole Wax, DDS
Flint, MI

Dr. Nicole Wax who is a client at Straight Consulting
Dr. Shafeena Chatur who is a client at Straight Consulting
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“Her abilities to increase case acceptance surpassed my expectations and broke our production goals consistently. I strongly recommend her services to new docs looking for help setting up or for established practices needing help to take things to the next level.”

Shafeena Chatur, DDS
Seattle, WA

Dr. Farrow who is a client at Straight Consulting

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“Straight Consulting gives you the straight truth!”

Anthony Farrow, DMD, MS
Philadelphia, PA

Dr. Farrow who is a client at Straight Consulting

We LOVE Solving Problems

To paraphrase Vanilla Ice, "If you’ve got a problem, yo we’ll solve it!"
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"I Need Higher Case Acceptance!"

It’s what we do best…

We provide Treatment Coordinator Coaching to map out an ideal New Patient Experience. This includes evaluating your TC’s strengths and weaknesses, integrating our proven sales techniques, and providing support materials and scripting.

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"I Need New Marketing Ideas!"

Make your dollars count…

When the way you’ve always done it isn’t working, or those dental referrals are drying up, we have the answers. We provide solutions to amp up your internal marketing, strengthen your online presence, and invest in new avenues for growth.

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"I Need to Shake Up My Team!"

Let's evaluate...

With performance and personality assessments, our ortho consultants will help you define proper roles and fill them with the right team members. Then, we inspire and motivate the crew to serve your patients and your practice’s unique culture.

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"I Want to Do More Invisalign!"

We have that covered too...

Whether you’ve been dabbling in clear aligners or avoiding them altogether, if you’re serious about elevating this product offering in your practice, we have the strategies and systems to put you on the fast track to Diamond Status.

Services From Our Orthodontic Consultants

Orthodontists love us – you will too! We’re the personal consultant for your practice in every area. Whether you’re a seasoned practice looking for a shot in the arm or a brand-new office just getting started, we’ve got you covered. We can spend two days with you focusing on a few specific areas and knock out a Quick Fix Package, or spend six months together on a comprehensive Straight Package. Or if you’d just like us to speak at your next event, we do that too!

We can coach, hand-hold, or fully implement the following services:
  • Treatment Coordinator Coaching

  • Marketing Strategy – Internal and External

  • New Patient Experience

  • Invisalign Implementation

  • Team Development

  • Financial Management

  • Schedule Design

  • Overall Practice Enhancements

  • New Practice Set Up

  • And More!

Say "YES" and Become an Unstoppable Orthodontic Practice!

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